Driverless Cars

Sunday, July 19, 2009

2009 Horizon Report

The Personal Web is a technology that can be looked at in the two parts. In the Horizon Report they talk about The Personal Web as a way of organizing online content. Currently, this technology exists. Google has apps that allows you to combine blogs, emails, and news. The second part of The Personal Web that does not exist now is the ability to organize personal and sensitive information. For example, there does not seem to be an application that allows you to centralize your credit scores, bank accounts, investment accounts, and bills all in one place. I believe this technology is probably 3 years away. There are some sights such as www.mint.com that pulls in your bank information, but it does not allow you to interact with your account. The technology part of this Personal Web application will probably be easy, but the buy-in will be the most difficult part. Getting people to trust the web and a application that houses all of their personal information, such as social security number, address, and date of birth all in one place will be tricky.


A trend that not only affects technology, but also the economy is globalization. The 2009 Horizon Report looks at globalization as a way of doing business, communicating, accessing information, and interacting with others. Overnight, the world as a whole has adopted globalization as the way of the future. For example, businesses such as KFC and McDonalds receive a good percentage of their profits from overseas. Technology jobs and outsourced to what we call “the offshore team” and the communication with this offshore team is as transparent as if you were communicating with your fellow employee in the office next to you. Video games have also adopted the globalization culture into their technology. So, when a kid is playing Madden or NBA Live they have the option of playing their friend down the road from their house or playing with a random individual from Africa, Asia, or Europe. The 2009 Horizon Report called this a trend, but maybe its more of an adoption of culture shift and change.

1 comment:

  1. Excellent points, Tre. In addition, our increasing opportunities for communication (and how those freedoms are withheld) are influential.

    How Social Media Can Make History
    http://www.ted.com/talks/clay_shirky_how_cellphones_twitter_facebook_can_make_history.html

    and

    China Tightens Web Controls As More Twitter-like Services Sites Shut Down
    http://blog.taragana.com/index.php/archive/china-tightens-web-controls-as-more-twitter-like-services-sites-shut-down/

    ReplyDelete